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Westkit provides website management and maintenance services for business websites. Our team of professional website designers and developers strongly believe in the evolution of business websites. We are only interested in long-term relationships with organizations that are fully committed to the success of their online initiatives.
Website maintenance services may include:
- Essential HTML and image management
- Database and content management for dynamic websites
- Web sever administration and hosting services
- Distribution of email marketing campaigns
- Website development updates using a wide variety of web technologies
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SEO is the process in which your website undergoes redevelopment to more effectively communicate your keywords to search engines. Optimizing your website enables it to rank higher on major search engines. Search engines rank websites based on two major factors: unique content that contains pertinent keywords, and link popularity - the number of quality incoming links to your website. Other important factors that determine your ranking with search engines are the architecture of the site, the visibility of your content, its underlying code and how natural your site appears to the engines.
After the optimization process is complete, we will submit your website to all the major search engines and directories, including Yahoo, Google, MSN.
Before we start the optimization process, we will run a ranking report to determine where your website ranks with the various search engines. We will also send you the report so you can see the results. Once optimization is complete, we will run monthly reports to check on your website's progress. You will be updated with these monthly ranking report results via e-mail. In addition to the monthly ranking reports, our staff will run weekly search engine monitoring to verify that your site has not been dropped by any of the major search engines. We also invite you to call our staff anytime with questions. |
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Pay Per Click marketing is the art of bidding on keywords you want to be in the search engines for. For example: if you sell a product that deals with wealth, you might want to bid on keywords like: wealth generation, make money, obtain wealth etc. You can pick what search engines you want these keywords to appear on: Google, Yahoo, Msn. Google is of course the most popular with Yahoo coming in second.
The main reason businesses use pay per click services is because they have full control over how much traffic they get and how much money they spend. If they want to stop their campaign it can be done in seconds. If they want to offer new products, they can be in top ten of Google or Yahoo in minutes.
Pay per click can be very profitable, if done correctly. At the same time a pay per click campaign can get out of control quickly. You need to make sure you are bidding on the right keywords at the best prices using the most valuable content.
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